DirecTV Stream Price History
DirecTV Stream plans and prices (2026)
Every plan DirecTV Stream sells in the US today, cheapest first. Plans that are no longer sold appear in the price history further down.
| Plan | Price/mo | At this price sinceSince |
|---|---|---|
| Entertainment (base plan) |
9 more plans are listed below.
Promos, taxes, and regional fees can change the price at checkout.
DirecTV Stream (Entertainment (base plan)) currently costs $89.99/month in the US, up from $35.00 at launch in , a 157% increase across 9 changes, most recently a $3.00 increase in .
Always ad-supported live TV; no ad-free option (the Entertainment base plan is charted). Renamed repeatedly: launched as DirecTV Now (2016), became AT&T TV Now (2019), then ran alongside AT&T TV (2020), which was rebranded DirecTV Stream when AT&T spun off DirecTV with TPG. In April 2025 DirecTV retired the standalone 'DirecTV Stream' brand and folded the streaming service into its main DIRECTV offering. The charted line follows the entry-level base package through these renames (Live a Little to Plus to Entertainment). Signature tiers (Choice and above) carry a Regional Sports Network fee up to $19.99/mo, and the optional Gemini device is ~$10/mo; these fees are not included in the tracked headline price. A free ad-supported tier, MyFree DIRECTV, also exists. Genre Packs (MySports, MyEntertainment, MyNews, MiEspañol, MyKids) launched in 2024-2025 as lower-cost curated bundles and are listed as a current snapshot rather than charted. On 2026-06-25 several Genre Packs rose (MyEntertainment $35 to $43, MyNews $40 to $45, MiEspañol $35 to $38, MyKids $20 to $21) while the new MySports Genre Pack held at $65; the legacy 'MySports Original' plan rose from $70 to $80, and add-ons MySports Extra ($13 to $14) and MyCinema ($9.99 to $10.99) also increased. Signature packages (Choice and above) rose in the same round, but DirecTV communicated those per-customer without publishing uniform figures.
| Effective Date | Price/mo | Change |
|---|---|---|
| [1][2][3] | $35.00 | Launch |
| Launched as DirecTV Now on 2016-11-30. The entry package was $35/mo for 60+ channels, and AT&T also ran a $35/mo launch promotion on the larger 'Go Big' package (normally $60/mo), grandfathering in those early subscribers. | ||
| [1][2] | $40.00 | ▲ 14% |
| First price increase: the entry package rose from $35 to $40/mo. | ||
| [1][2][3] | $50.00 | ▲ 25% |
| March 2019 revamp: AT&T restructured the DirecTV Now packages to add HBO with fewer channels, raising the entry price by about $10 to $50/mo. The service was renamed AT&T TV Now in August 2019. | ||
| [1][2][3] | $65.00 | ▲ 30% |
| The entry 'Plus' package rose from $50 to $65/mo, a $15 increase. | ||
| [1][2] | $55.00 | ▼ 15% |
| Price decrease: the 'Plus' package dropped from $65 to $55/mo (a $10 cut) when HBO was removed from the lineup ahead of the HBO Max launch. | ||
| [1][2] | $69.99 | ▲ 27% |
| AT&T retired the DirecTV Now / AT&T TV Now branding and moved new customers to AT&T TV packages, with the 'Entertainment' base tier at $69.99/mo. | ||
| [1][2] | $74.99 | ▲ 7% |
| The 'Entertainment' base plan rose from $69.99 to $74.99/mo. The service had by then been rebranded DirecTV Stream (launched 2021-08-02). | ||
| [1][2] | $79.99 | ▲ 7% |
| The 'Entertainment' base plan rose from $74.99 to $79.99/mo. | ||
| [1][2][3] | $86.99 | ▲ 9% |
| The 'Entertainment' base plan rose from $79.99 to $86.99/mo. | ||
| [1][2] | $89.99 | ▲ 3% |
| The 'Entertainment' base plan rose from $86.99 to $89.99/mo, part of a wider increase that raised some DirecTV plans by up to $11/mo and some add-ons by $5/mo. | ||
DirecTV Stream genre plans (2026)
Cheaper genre-based plans, a price snapshot current as of . These are not charted with the base plan's history.
| Plan | Price/mo |
|---|---|
| Choice (signature tier) [1][2] | $94.99 |
| Ultimate (signature tier) [1][2] | $124.99 |
| Premier (signature tier) [1][2] | $169.99 |
| Óptimo Más (Spanish-language tier) [1][2] | $84.99 |
| MySports (Genre Pack) [1][2] | $64.99 |
| MyEntertainment (Genre Pack) [1][2] | $42.99 |
| MyNews (Genre Pack) [1][2] | $44.99 |
| MiEspañol (Genre Pack) [1][2] | $37.99 |
| MyKids (Genre Pack) [1][2] | $20.99 |
Frequently asked questions about DirecTV Stream pricing
How much is DirecTV Stream per month in 2026?
DirecTV Stream costs $89.99/month for the Entertainment (base plan) plan as of October 5, 2025.
How much is DirecTV Stream per year?
At $89.99/month, DirecTV Stream (Entertainment (base plan)) costs $1079.88 per year when paying monthly. This site tracks standard monthly rates, so discounted annual plans, where offered, are not included.
How much has DirecTV Stream gone up over time?
The Entertainment (base plan) plan launched at $35.00 on November 30, 2016 and now costs $89.99, an increase of 157% across 9 price changes.
When did DirecTV Stream last raise prices?
DirecTV Stream last changed the Entertainment (base plan) price on October 5, 2025, moving to $89.99/month.
Does DirecTV Stream have an ad-supported plan?
DirecTV Stream is always ad-supported. Its live and on-demand content includes ads, and there is no ad-free option.
What is the difference between DirecTV Genre Packs and the signature tiers?
The signature tiers, Entertainment then Choice then Ultimate then Premier, are full cable-style packages that build on each other, each adding channels and cost. Genre Packs are much smaller curated bundles built around one kind of programming, such as MySports, MyEntertainment, MyNews, MiEspanol and MyKids, launched across 2024 and 2025. The Entertainment base plan is the one charted on this site because it is the entry-level signature tier with a continuous history. The Genre Packs and the higher signature tiers are listed here as a current price snapshot instead, since they have too little published price history to chart honestly.
Does the DirecTV price on this page include the regional sports fee?
No. These are advertised package prices. The signature tiers from Choice upward carry a Regional Sports Network fee of up to $19.99 a month that varies by location, and the optional Gemini device is around $10 a month. Neither is included in the tracked price, so an actual bill can be meaningfully higher than the figure shown here.
Why is it still called DirecTV Stream here?
DirecTV retired the standalone 'DirecTV Stream' brand in April 2025 and folded the streaming service into its main DIRECTV offering. The name is kept on this site because the package being tracked is the same one throughout. It has been renamed repeatedly since 2016, from DirecTV Now to AT&T TV Now to AT&T TV to DirecTV Stream, and one continuous price line through those renames is more useful than four disconnected entries.