Streaming Price Increases in 2023
20 price changes across 12 of the 15 services tracked here in 2023: 19 increases and 1 decrease. The biggest single increase was Apple TV Monthly, from $6.99 to $9.99 in October 2023, up 43%. Every change that took effect in 2023 is listed below in chronological order with sources. Live TV streaming services are included and tagged below; they are priced like cable and often see larger increases.
| Effective | Service | Plan | Price | Change |
|---|---|---|---|---|
| fuboTV Live TV | Elite | $79.99 $84.99 | ▲ 6% | |
| fuboTV Live TV | Pro | $69.99 $74.99 | ▲ 7% | |
| HBO Max | Standard | $14.99 $15.99 | ▲ 7% | |
| DIRECTV STREAM Live TV | Entertainment (base plan) | $69.99 $74.99 | ▲ 7% | |
| YouTube TV Live TV | Base Plan | $64.99 $72.99 | ▲ 12% | |
| YouTube TV Live TV | Base Plan with 4K Plus | $84.98 $82.98 | ▼ 2% | |
| Paramount+ | Essential (with ads) | $4.99 $5.99 | ▲ 20% | |
| Paramount+ | Premium | $9.99 $11.99 | ▲ 20% | |
| Peacock | Premium (with ads) | $4.99 $5.99 | ▲ 20% | |
| Peacock | Premium Plus (no ads) | $9.99 $11.99 | ▲ 20% | |
| Disney+ | Premium (no ads) | $10.99 $13.99 | ▲ 27% | |
| ESPN | Select (formerly ESPN+) | $9.99 $10.99 | ▲ 10% | |
| Hulu | No Ads | $14.99 $17.99 | ▲ 20% | |
| Hulu + Live TV Live TV | Live TV (only) | $68.99 $75.99 | ▲ 10% | |
| Hulu + Live TV Live TV | No Ads | $82.99 $89.99 | ▲ 8% | |
| Hulu + Live TV Live TV | With Ads | $74.99 $76.99 | ▲ 3% | |
| Netflix | Basic (discontinued) | $9.99 $11.99 | ▲ 20% | |
| Netflix | Premium | $19.99 $22.99 | ▲ 15% | |
| Apple TV | Monthly | $6.99 $9.99 | ▲ 43% | |
| DIRECTV STREAM Live TV | Entertainment (base plan) | $74.99 $79.99 | ▲ 7% |
Frequently asked questions about 2023 streaming price increases
Which streaming services raised prices in 2023?
fuboTV, HBO Max, DIRECTV STREAM, YouTube TV, Paramount+, Peacock, Disney+, ESPN, Hulu, Hulu + Live TV, Netflix and Apple TV raised prices in 2023.
How many streaming price increases were there in 2023?
There were 19 price increases across 12 services in 2023. There was also 1 price decrease.
What was the biggest streaming price increase of 2023?
Apple TV raised its Monthly plan from $6.99 to $9.99 in October 2023, a 43% increase and the largest of 2023.
Did any streaming service lower prices in 2023?
Yes. YouTube TV lowered its Base Plan with 4K Plus plan from $84.98 to $82.98 in April 2023.
Other years
- 2026 23 increases and 1 decrease across 11 services so far
- 2025 20 increases and 2 decreases across 11 services
- 2024 23 increases across 13 services
- 2022 13 increases across 8 services
- 2021 11 increases across 7 services
- 2020 8 increases and 1 decrease across 6 services
- 2019 16 increases and 1 decrease across 8 services
- 2018 4 increases across 4 services
- 2017 2 increases across 1 service
- 2016 no price changes
- 2015 1 increase across 1 service
- 2014 1 increase across 1 service
- 2013 no price changes
- 2012 no price changes
- 2011 no price changes
- 2010 1 decrease across 1 service